Local Magazine Rides Wave of Success

JANUARY 26, 2006 -- Surfing, artists and local bands are all covered in the free magazine Line Up that comes out every six weeks. Many think it looks professional and is produced by a big city publisher.  That's not quite the case.  A group of young Wilmington men are responsible for the magazine.  At 26 years old, Chris Crecilius is one of the oldest in the bunch.

"I guess people are shocked that we are so young, but again it's just taking an idea and running with it. Don't ask questions. Don't look sideways. Just keep going straight, and that's what we want, and that's what we're going to continue to do," says Crecilius.

Editor in Chief Matt Berry is still in college. He says he and his co-workers may be young, but they push to keep going because they help local talent get recognized.

"We take any information that they have, any bio they have like if we get an artist, we write down a bio, where you get info from, where you can buy their product. It's just a bigger outlet for them. Instead of one painting on a wall, it's a painting on ten thousand magazines," says Berry.

The staff now consists of fifteen people and they're not losing steam. They meet with consultants to discuss how they can better the magazine. They're even sending thousands of magazines to businesses all along the east coast.  Line Up has been so popular in Wilmington that surf shops have a tough time keeping them in stock.

The crew says while Line Up is popular now, they have big dreams for the future. Just like the surfers they profile, nothing's better than anticipating the next wave.

Reported by Kacey Gaumer