WILMINGTON, NC (WECT) - WECT launched an on-location segment called Highway 6 in which the WECT anchor team leaves the studio and broadcasts morning, midday and evening newscasts live in different locations throughout the summer.
The first Highway 6 stop was Friday in Surf City.
"We felt it was important to visit the communities that we serve and spend some time with viewers, community officials, and business owners in person and in their elements," says WECT General Manager Mark Mendenhall. "Over the last few years, we've done meet and greets throughout the Cape Fear Region, but doing actual live remote broadcasts takes it to a different level. It's exciting for us and the communities that we will be in."
The day began early in the morning at Daddy Mac's Beach Grill. The Carolina in the Morning anchor team broadcast from the restaurant's oceanfront deck. The owners of the popular eatery opened early to accommodate the live broadcast along with any early risers who wanted to come out and meet the news team.
At noon, the WECT Midday team was live along the ocean.
The evening newscasts aired from the largest venue — Soundside Park — just over the bridge in Surf City.
"Surf City is honored that WECT has chosen to launch Highway 6 in our community and is allowing us to showcase Surf City," says Surf City Mayor Doug Medlin. "We're proud, invested and committed to collaborating with the Raycom team in putting on our best face, 'paving the way' for their next Highway 6 broadcasts."