North Carolina Attorney General Roy Cooper announced that the state's price gouging law is now in effect in 26 coastal counties.
The law goes into effect any time a state of emergency is declared.
"We're warning price gougers not to use this crisis as an excuse to make an unfair profit off of consumers," Cooper said.
Price gouging is against North Carolina law when a disaster, an emergency, or an abnormal market disruption for critical goods and services is declared or proclaimed by the Governor. The law also applies to all levels of the supply chain from the manufacturer to the distributor to the retailer.
"Most businesses pull together to help their community when severe weather threatens, but if you spot anyone using Arthur to try to justify ripping you off, let my office know about it," Cooper said.
Consumers can report potential price gouging to the Attorney General's Consumer Protection Division by calling 1-877-5-NO-SCAM toll-free within North Carolina or by filling out a complaint form at www.ncdoj.gov.
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