Mayor Deke Copenhaver has deemed June 28th Augusta Pride Day, and this weekend was the fifth anniversary of the Augusta Pride Festival.
People flooded downtown area Saturday for a parade and then a party on the Augusta Common.
Sara Elrod brought her children to the festivities to show them how they can live out their family motto.
"Our family motto is 'choose love', and I think it's just important to show them because they don't really know. They aren't really aware of all the hate and the bad in the world, so I just want to show them a lot more of the good," she says.
The Augusta Pride Festival is the second largest in the southeast, and people say Augusta Pride has helped change the community.
"I think that the pride association has really done a great job making everyone in the community feel a part whether they're out or not," says attendee James Johnson.
Evonne Brown participated in the parade today, and says being a part of the organization has been life changing.
"I am a former Miss Augusta Pride, and that's what changed my life. Now I love myself and now I can go on to love others," Brown says.
One of the main goals of the festival today is to remind people that acceptance and love is what matters the most.
"It's good to show your support and show that love is love and everybody deserves to be loved," says festival attendee Christina Ivey.
Even though the festivities are over, the message of 'everyone loves' is something everyone at the festival will continue to preach.
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