Businesses on wheels takes product directly to customers - WECT TV6-WECT.com:News, weather & sports Wilmington, NC

Businesses on wheels take product directly to customers

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© Hundreds of people checked out the Food Truck Fair in Ogden Park Saturday afternoon. PT's Food Truck and several fashion trucks were the  highlight of the fair. © Hundreds of people checked out the Food Truck Fair in Ogden Park Saturday afternoon. PT's Food Truck and several fashion trucks were the highlight of the fair.

OGDEN, NC (WECT) – Hundreds of people checked out the Food Truck Fair in Ogden Park Saturday afternoon. PT's Food Truck and several fashion trucks were the  highlight of the fair.

According to Jason Lee of the Fresh Fashion Truck, mobile trucks are emerging as a trend in business because of the convenience they offer to the truck owners and customers. Lee said his truck cost the same amount as two month's rent for a storefront.  

Truck owners are able to take their businesses where their target demographic will be. For Lee, this is a concert or festival.

"A mobile truck is something that is gives you a lot of freedom and versatility with your business if it's not something that's going to work out your not heavily invested with a lease and bills," said Lee, "So it's a really good way to just get an idea going and see what it turns into."

Lee will take his fashion truck to Raleigh next month.

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