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Van's Natural Foods Launches New Multigrain Chips And Sandwich Bars

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SOURCE Van’s Natural Foods

Better-for-you snack items offer consumers nutritious, delicious new ways to treat themselves

VERNON, Calif., Jan. 21, 2014 /PRNewswire/ -- Van's Natural Foods, known for its delicious, better-for-you frozen breakfast foods, extends its nutritious new snack line with the introduction of certified gluten-free, multigrain snack chips and PB&J sandwich bars.

(Logo: http://photos.prnewswire.com/prnh/20140121/DA48612LOGO)

Earlier this year, Van's launched its first gluten-free snack line with crackers, cereals and snack bars. The line immediately earned rave reviews from consumers, along with several accolades from the media, including the Shape Snack Awards and multiple wins in the SELF Healthy Food Awards. Van's added two new cracker varieties and a snack pack in summer 2013.

The new chips and PB&J sandwich bars offer families even more great-tasting, gluten-free treats for snack time. And, like all Van's choices, these snacks feature high-quality ingredients without artificial sweeteners, colors or flavors.

Van's Multigrain Chips (MSRP: $3.49) in Nacho, Nacho, Man! and Mighty Good BBQ! are loaded with 18 grams of whole grains and just 130 calories per serving. Made with gluten-free brown rice, oats, millet, quinoa and amaranth, Van's Multigrain Chips are crispy, crunchy and flavorful. These guilt-free treats keep it real, containing no high fructose corn syrup, artificial ingredients, or hydrogenated or GMO oils, and they're great for dipping or enjoying right out of the bag.

You don't have to be a kid to enjoy Van's PB&J Sandwich Bars (MSRP: $4.49), a classic blend of real peanut butter and fruit spread, sandwiched between two gluten-free bars made with whole grains for a new take on the classic PB&J. This sweet, chewy delight, available in Blueberry and Strawberry, is perfect for a quick, nutritious breakfast, lunchtime treat, snack or dessert featuring 10 grams of whole grains.

Van's new snack line also includes crispy baked crackers (MSRP: $2.99) made with nutrient-rich whole grains and gluten-free oats, brown rice, millet, quinoa and amaranth in three flavors: Multigrain, Lots of Everything! and Say Cheese!. Our fan favorite Say Cheese! is also available in a 5-count snack pack (MSRP: $3.99). Larger-sized crackers Perfect 10 and Fire-Roasted Veggie (MSRP $3.29) are just as nutritious and provide a gluten-free accompaniment for dips, spreads, cheeses and more.

"Our snack line is proof that nutritious is delicious, and that treating yourself doesn't have to mean heading for the junk food aisle," said Van's VP of Marketing Sarah Meis. "Whether you're looking for a midday pick-me-up, a lunchtime treat for the kids or a better-for-you alternative while entertaining, our snacks offer something tasty and wholesome for the whole family."

Van's Multigrain Chips and PB&J Sandwich Bars began appearing in grocery and mass merchandise stores in October 2013, with full distribution expected by spring 2014.

Van's rounds out its latest offerings with fiber- and whole-grain-rich, Non-GMO Project-certified Love Your Heart Waffles (MSRP: $3.49). Made from a mix of healthy whole grains including whole wheat, barley, oats and more, Van's Love Your Heart Waffles are packed with 34 grams of whole grains and 7 grams of fiber per serving and helps to lower cholesterol.* This waffle is a tasty and nutritious way to start the day. 

*3 grams of soluble fiber daily from whole grain oat and barley foods, like Van's Love Your Heart waffles, in a diet low in saturated fat and cholesterol, may reduce the risk of heart disease. These waffles provide 1 gram per serving.

About Van's
Van's Natural Foods, based in Southern California, is the leading foods brand in gluten-free and allergy-friendly, frozen breakfast and snack foods including waffles, pancakes, cereal, crackers and snack bars. Van's frozen breakfast and snack foods are available at grocery stores, mass merchandise stores and natural food retailers nationwide. For more information, please visit www.vansfoods.com.

Media Contact:
Mary Kate Jeffries
214-379-7000
marykate@spmcommunications.com

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