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SOURCE: Momentum Marketing
Kaliki will distribute CBS Radio News content in its Connected Vehicle platform. Kaliki will make select CBS Radio News content available on demand, such as “CBS News Hourly Newscasts,” “60 Minutes,” and “CBS MoneyWatch,” among others.
New York City, NY (PRWEB) February 26, 2013
Kaliki has partnered with CBS Radio News to bring its award winning spoken word news and information programming to the Kaliki Audio Newsstand on mobile phones and in a growing list of connected automobiles, such as Ford, Honda, Acura, Subaru, and Porsche.
“We are thrilled to partner with a highly respected news gathering organization such as CBS Radio News,” says Tirrell Payton, CEO of BT Software, “Kaliki helps customers get the content that they want at the point of consumption – in the vehicle. And now when these consumers think news, all they need to do is speak the words ‘CBS’ to instantly get the brand on-demand with Kaliki.”
By April 2013, Kaliki will distribute CBS Radio News content, including the latest hourly newscast, breaking news, “60 Minutes,” “CBS MoneyWatch,” CBS “World News Roundup,” “CBS Tech Talk,” “CBS Entertainment Roundup,” and “CBS Market Wrapup,” as well as other news and information content from the CBS Radio News roster.
“We’re very excited to be part of the Kaliki Audio Newsstand,” said Harvey Nagler, Vice President, CBS Radio News, who added, “We are committed to finding innovative ways to distribute our original reporting and this new partnership with Kaliki enhances CBS Radio News’ ability to reach our listeners.”
According to the latest statistics from the U.S. Census Bureau, there are an estimated 140 million Americans who spend more than two hours per day in their vehicles, with 50 minutes dedicated to commute time alone. Due to this growing trend, today’s content providers are looking for driver-friendly solutions to deliver their content to their customers.
Ford – The Kaliki Audio Newsstand is available in Ford vehicles equipped with Ford SYNC® AppLink™. Additionally, when the Ford SYNC user simply speaks the name of the program it’s instantly ready for playback. The driver has access to all the content with Kaliki without ever touching the phone. The SYNC AppLink-enabled Android app is available now in the Google Play Store, and a version for iPhone is expected to be available Apple App Store by Q2 2013.
Acura, Honda, Subaru, Porsche - Kaliki has partnered with Aha by Harman. Using the Harman Cloud Platform and the free Aha Radio app, Aha organizes content from the Web into personalized radio content that consumers can listen to from anywhere, including the car. Through this partnership, Aha’s interactive service will allow audio content provided by Kaliki to be available to the driver at the touch of a preset button.
To learn more about getting your brand on Kaliki’s Audio Newsstand, contact Shawn Smith at 604.872.8900 ext 10 or Paul Woodhull at 202.544.4457.
About CBS Radio News
CBS Radio News is the winner of the Edward R. Murrow “Overall Excellence” award a record six years in a row. It is heard by more than 26 million Americans weekly on more than 550 radio stations throughout the United States. Listeners get up-to-the minute information via hourly newscasts, instant coverage of breaking stories, special reports, updates, features, customized reports and newsfeeds. Among its premier broadcasts are, “The World News Roundup” and “The World News Roundup--Late Edition,” the longest-running news program in the history of broadcasting.
About BT Software
BT Software is a media and technology company and is the creator of the Kaliki Audio Newsstand. Kaliki partners with media broadcasters and publishers to convert their print and digital content into on-demand streaming audio for use on mobile phones and connected vehicles. http://www.kaliki.com.
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