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SOURCE: Alliance PR
Portland-Based Footwear Brand Continues Expansion into Women's, Men's and Children's Casual plus Industrial and Hunting Markets
PORTLAND, Ore. (PRWEB) January 22, 2013
Bogs Footwear (http://www.bogsfootwear.com) will debut its Fall 2013 collection at Outdoor Retailer in Salt Lake City, Utah January 23 – 26. The brand, known for its signature handled, insulated neoprene footwear, will showcase its continued expansion into the men’s, women’s and children’s casual, hunting and industrial markets. The new styles also feature two advancements in Bogs technology: EverDry, which helps better manage moisture around the foot, and the new all-natural DuraFresh biotechnology to ensure an odor-free footwear experience.
“Everyone at Bogs is committed to our mission to make better shoes every day,” says Bill Combs, founder and president of Bogs Footwear. “For Fall 2013, that means staying ahead of the pack with the most efficient insulation and moisture-wicking technology on the market, continuing to perfect the unsurpassed durability of natural rubber, and making 100% waterproof footwear that is as warm as a pac boot yet as comfortable as your favorite pair of sneakers.”
Whether you’re a kid playing in the snow for countless hours, a commuter facing the elements, or a mom looking for the perfect waterproof style – there is a Bogs style for the whole family this fall and winter seasons.
Meet the newest additions to the Bogs family:
Some of the most exciting new Bogs for Fall 2013 include the women’s Summit collection. These 100% waterproof cozy weekend boots (MSRP $100) are crafted from super-soft fabric and plush lining for extra warmth. The machine-washable Neo-Bogs feature 2mm of Neo-Tech insulation, a dual-density, contoured EVA insole with DuraFresh anti-odor protection, molded rubber outsole and are comfort-rated from temperate to 14 °F for chilly fall and winter wear. Bogs has also expanded its popular Plimsoll (MSRP $130 – 140) collection with new solids, floral, fern and menswear-inspired herringbone prints and will debut new City styles Dakota (MSRP $120) and Adelaide (MSRP $110).
Bogs will also debut the men’s Urban Ultra collection, which includes the new Carson (MSRP $120), a mid-length pull-on rubber boot featuring pliable, lightweight natural rubber, 2mm of Neo-Tech, 2mm of EverDry with Bogs Max-Wick for the ultimate moisture-wicking performance and a dual-density, contoured EVA insole with DuraFresh anti-odor protection. The men’s Rainboot (MSRP $80) is a lightweight boot with Bogs’ signature easy pull-on handles –perfect for temperate climates or rainy days in early fall. The men’s Local (MSRP $100) is an update on the popular Burnside and Hawthorne City waterproof shoes for urban commuters. Featuring 2mm of Neo-Tech plus 2mm of EverDry with Bogs Max-Wick to keep feet comfortable, the Local is durable enough to withstand the elements on your extreme commute but still looks as casual (and feels as comfortable) as your go-to kicks.
This fall, Bogs brings something to delight every tiny adventurer and brighten up those chilly autumn and winter days so kids can spend more time where it counts – outside. Baby Bogs (MSRP $49) are back by popular demand in the most playful colors and patterns. Mini fashionistas can channel mom’s style with the Youth Plimsoll (MSRP $90) and Adelaide (MSRP $78) rubber riding boot. The iconic Bogs Classics (MSRP $78) and new Rainboots (MSRP $50-60) get an update with new prints like pirates, dots, graffiti, skulls, camo, zoo and glitter.
Rounding out the Fall 2013 collection are new Industrial styles the Food Pro (MSRP $108-136) for food processing professionals, the Highliner (MSRP $108-140) for the commercial fishing industry, the Turf Stomper (MSRP $130-140) for landscaping pros, and a Tactical Boot (MSRP $150) –all built with Bogs’ new Bio Grip outsole, the most chemical and slip resistant outsole on the market. The Bogs Hunt 365 collection gains the new Diamondback snakeboot, the lightest snakeboot on the market, in addition to multiple 100% waterproof, insulated boots for a variety of terrains and conditions.
All Bogs come with a 100% satisfaction guarantee.
Bogs Gives Back to Slow Food Utah:
During the show, Bogs will give back to the Utah local food community by selling sample boots from its Spring and Fall 2012 collections for $20 per pair. On January 23 - 24 beginning at 4:30pm, Bogs will donate 100% of the proceeds to local Salt Lake City non-profit Slow Food Utah, an eco-gastronomic member-supported organization that aims to counteract fast food and fast life. Slow Food builds relationships with producers, campaigns to protect traditional foods, organizes tastings and seminars, encourages chefs to source locally, and works to bring taste education into schools.
“Bogs is thrilled to give back to a cause that shares the same values for growing and eating locally and emphasizing the importance of garden and farming education,” said David Cook, marketing director for Bogs Footwear.
The entire Bogs Fall 2013 collection will be on display at OR Winter Market in booth #125 Media interested in speaking with a Bogs representative or receiving images, samples or more info should email email@example.com.
Since 2002, Bogs has been making warm, waterproof and comfortable all-weather boots for people who work (or play) in the most uncomfortable conditions. With more than 40 years of experience in the shoe industry, Bogs offers durable footwear made with high-quality materials for the men’s, women’s and kids’ outdoor, casual, industrial, hunting and agricultural industries. For more information about Bogs, please visit http://www.bogsfootwear.com, “like” us on Facebook at http://www.facebook.com/bogsfootwear or follow @BogsFootwear on Twitter.
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