It's December and we are in the thick of the Christmas shopping season again. I'd like to make a suggestion - think local. By supporting locally owned and operated businesses you can help keep the money in the local economy, which also helps keep local businesses in business.
Recent studies across the country show that for every $100 spent at a locally owned business, $45 stays in the local economy.
Local businesses employ a wide range of our friends and neighbors – like architects, sign makers and construction workers. They use local accountants, attorneys and support services to help keep things working.
Calling an 800 number or shopping online may provide some convenience and make us feel like we're saving money, but in the long run it may cost us all more than we bargain for, because we lose the big value local businesses return to our communities.
Local business owners typically invest much of their time and money into their stores. They have a vested interest in the long-term economic health of this area, and they are also essential to local charitable endeavors - all in the name of building better and stronger communities for those who live here. We need to support them.
So when you're thinking Christmas shopping, please think local.
That's my turn. Now it's your turn. To comment on this segment, or anything else, email me at firstname.lastname@example.org.
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